Archives

Seats at the Table: Struggles, Successes and Challenges of Women in the Craft Beverage Industry

“To be feminist, in any authentic sense of the word is to want for all people, female and male, liberation from sexist role patterns, domination, and oppression” Bell Hooks, Feminism Is for Everybody. It’s no secret that female identifying members of the craft beverage industry have very different expectations, experiences, and challenges than our male […]

ByQuest Hosted Virtual Cocktail Hour

Join our sponsor, ByQuest, and our host, Peggy Noe Stevens, for a fun-filled virtual cocktail hour!  Peggy and Ingrid Cornehl, CEO of ByQuest, will be live, mixing cocktails, connecting and sharing insights from the day. Use this recipe for Peggy’s Old Fashioned and join in the fun of mixing it up with Peggy and Ingrid […]

Break

Welcome and Keynote: Shifting the Narrative – How the Founder of Archer Roose Created an Authentic Brand to Catch–The Eye Of Strategic Investors

How do we promote female investment in the craft beverage business? With women driving approximately 75% of consumer purchasing and controlling a third of household financial assets, you would think it was a no-brainer. However, in 2020, only 2.3% of venture capital dollars were available to female entrepreneurs. Join Founder of Archer Roose, Marian Leitner-Waldman, […]

Connecting Time/Coffee

How Do We Create Spaces That Help the Craft Community and Our Local Communities?

Latiesha Cook co-founded Beer Kulture in response to the overwhelming white, cis male culture of the craft beverage space.  As women, we’ve all felt what it is like to be the only woman in a room of men, but for Tiesha there was more to the experience as a woman of color.  Beer Kulture, a […]

What Does It Mean to Build Community?

Most producers in the craft beverage industry are seeking to build community around their products and bring new customers and advocates for their labels and their brands.  Increasingly this includes engaging employees and customers in the values and social impact goals of your business. What do consumers expect when it comes to your social impact? […]

The 3As of Entrepreneurship

Three entrepreneurial traits make up the real DNA of an entrepreneur’s ability to scale and grow their business. We call this the 3As of Entrepreneurship: Attitude, Ability, and Aspiration. Developing these three traits builds confidence and gives you the tools you need to take the goal you have in mind for your business (and life) […]

KEYNOTE: The Next Normal – Fireside Chat with Nick Buzzell, Chairman and CEO of Spirits Network

Spirits Network is the world’s first shoppable streaming entertainment network for spirits, empowering consumers to discover, curate, subscribe and purchase whatever they see in original series’ featuring world renowned experts and celebrities.  Available through Apple TV, for mobile in the App Store and Google Play, and on the web, the network offers home liquor delivery in […]

Adapting Engagement: Understanding Taproom/Tasting Room Customers’ Changing Expectations

Closures, openings, closures, and re-openings. While the pandemic has created a cycle of everchanging experiences, it has not changed the ultimate goal – to create memorable and profitable taproom and tasting room visits. However, to do so, you must have a strong understanding of who your guests are and what they expect. In this session, […]