Joe Heron

 

Lesley and Joe Heron are the founders of the Copper & Kings American Brandy Company.

South African born beverage entrepreneurs who have founded 3 beverage companies; Nutrisoda – sold to PepsiAmericas in 2006, Crispin Cider – sold to MillerCoors in 2012 and now Copper & Kings. All 3 companies have their roots in Louisville, Kentucky and they feel fortunate to finally be able to establish their first company actually based in Louisville.

The family have lived in South Africa, the United Kingdom, Sweden, Minneapolis and now move South home to Louisville, where they reside in the Highlands.

The Joe & Les soundtrack features My Morning Jacket, Wilco, Houndmouth, Nick Cave, the Modern Jazz Quartet, Herbie Hancock, the Clash, the Jayhawks, Marvin Gaye, Bob Marley, Wilson Pickett, The Cherry Faced Lurchers and Bright Blue. And the Spotify Discover playlist. And the Spotify Copper & Kings Playlist of the day. And ..

Binge TV watching is a hobby – Game Of Thrones, Westworld, The Man In the High Tower, The Night Of, Stranger Things, The Wire, Mad Men, Deadwood, have had them up all night. Forest Gump makes us cry. Every time. Monty Python makes us laugh. Every time. The Coen brothers make us laugh and cry. Every time.

They have 2 children – Matthew 25, and Georgia-May 23. And a 10 month old Terrierist – Milo, and a 5 month old Springer Spaniel – Parker.

Learn more about Copper & Kings American Brandy Company

Sessions

Distribution Strategy Part II: Sales, Marketing & PR for Distribution

Distribution Strategy Part I: Do the 4 Ps Still Matter?