Bethany has established herself as a trailblazer in emerging markets, with a focus on cannabis, CBD and wellness. As Managing Director and Co-Founder of Brightfield Group, Bethany’s commitment to leadership and storytelling through meaningful data has positioned the company as an industry leader, playing a crucial role in shaping the cannabis, CBD and wellness industries both from a consumer and market perspective. Bethany has been featured and quoted in numerous media outlets including The New York Times, Wall Street Journal, CNN, Bloomberg, Yahoo! Finance and more.
Prior to helping found Brightfield Group in 2015, Bethany managed a team of analysts for Euromonitor International, covering an array of CPG industries including Packaged Food, Drinks, Alcohol, Tobacco, Beauty and Supplements. In her spare time, Bethany is an avid traveler, having visited more than 30 countries around the world.