Welcome and Keynote: Shifting the Narrative – How the Founder of Archer Roose Created an Authentic Brand to Catch–The Eye Of Strategic Investors
How do we promote female investment in the craft beverage business? With women driving approximately 75% of consumer purchasing and controlling a third of household financial assets, you would think it was a no-brainer. However, in 2020, only 2.3% of venture capital dollars were available to female entrepreneurs. Join Founder of Archer Roose, Marian Leitner-Waldman, as she shares her path to starting, growing and scaling a leading canned-wine brand and announces a game-changing investment.