How to Be Seen by the Large and Mid-Size Distributor
The key question when working with a big or mid-size distributor for any producer is how I get my product seen. With so many different SKUs in a distributor’s portfolio, how do you make an impact and what are the keys to success? What expectations should you have for the distributor/supplier relationship? Learn firsthand from distributors what they need from you, the producer, to make your products successful in the marketplace. Understand not only how to get seen, but how to stay seen once you are in an active distribution partnership.